First Look: The New Spam Score Prediction in Dynamics 365 for Marketing

The new spam score feature in Dynamics 365 for Marketing helps you get your marketing messages past the spam filters. It applies artificial intelligence to analyze the content of your marketing email message, and then generates a score that predicts how likely the message is to be flagged by content-based spam filters. To enable the … Continue reading First Look: The New Spam Score Prediction in Dynamics 365 for Marketing

Advertisements

First Look: A/B testing in Dynamics 365 for Marketing

Dynamics 365 for Marketing gets better and better. We just published a bunch of features for you to preview. One of these is the highly awaited A/B testing feature. You can use email A/B testing to test two slightly different email designs on a small part of your target segment to find out which design … Continue reading First Look: A/B testing in Dynamics 365 for Marketing

Early access to 2019 release wave 2 capabilities is now available

We have now enabled early access to new capabilities included in the Dynamics 365 2019 release wave 2, October update including end-user impacting features that will be enabled by default. Early access allows customers and partners to try and validate these new features in a non-production environment. To prepare for these changes with confidence, were … Continue reading Early access to 2019 release wave 2 capabilities is now available

Session Registrations in Dynamics 365 for Marketing

Dynamics 365 for Marketing comes with a sample website for Events, hosted on the Dynamics 365 Portal. Out of the box, this website allows visitors to register for an event, but not register for the individual sessions of the event. However, now you can enable registering for sessions too in a two step process. Step … Continue reading Session Registrations in Dynamics 365 for Marketing

How to build a segment off of a static marketing list

Segments is the starting point of customer journeys in Dynamics 365 for Marketing. The segment builder is a very powerful tool to build even the most complex dynamic segments. However, I often get asked how to build the most simple segment - a segment built off of a static marketing list. This will enable scenarios … Continue reading How to build a segment off of a static marketing list

Comparison: Dynamics 365 for Marketing and ClickDimensions

Until 2018 customers in need of marketing automation with their Dynamics 365 had to opt for third-party solutions, like ClickDimensions. Now many Dynamics 365 customers are looking at Dynamics 365 for Marketing to turn prospects into business relationships, for reasons like cloud architecture, intelligence, performance, vendor strategy and more. The features in Dynamics 365 for … Continue reading Comparison: Dynamics 365 for Marketing and ClickDimensions

Email Reaction Time in Dynamics 365 for Marketing – First Look

If you (like I) opted in for the Early Access to the April Release you can already now take a peak into some of the upcoming features, eg "Email reaction time" - a new feature to display how quickly a contact reacts to messages arriving at different times. Simply navigate to a contact who recieved … Continue reading Email Reaction Time in Dynamics 365 for Marketing – First Look